APPLE
Apple overtakes the Swiss watch industry
Apple seems to be succeeding with its Apple Watch, with estimates pointing out that the smart watch has sold more than all watch manufacturers in Switzerland combined, says Business Insider.Who says it is IDC and Canalys, which says that in the last quarter of 2017 Apple Watch sold eight million units. "It was our best quarter ever for Apple Watch with 50% growth in revenue and units sold for the fourth consecutive quarter and with double-digit growth across all geographic segments," said Apple CEO Tim Cook, at the presentation of financial results in early February.Apple Watch has been especially successful after Apple started to position it within the wearables market, more aimed at fitness enthusiasts and sports enthusiasts. The launch of applications focused on health and wellness and integration and new sensors and LTE connection also helped make Apple Watch more attractive.
For the first time, #Apple shipped more Apple Watches in 4Q2017, than the entire Swiss Watch Industry shipped watches! Apple is the biggest watch maker in the world #AppleWatch
Miguel Dias
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