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Samsung is one of the world’s most popular brands for smartphones. From affordable models to premium grade flagships, it has a device for every budget. But the brand also dominated in the mid range segment thanks to its popular Galaxy A and Galaxy M series. We recently talked about things to consider before you buy a mid range Samsung smartphone, so now, let’s see why these are picking up.
Budget-Conscious Buyers Who Want Quality...Samsung’s mid range smartphones can be great for people who are looking for a balance between price and features. But one of the greatest advantages of the Galaxy A and Galaxy M series models is the design. Samsung announced a while back that it will be making its smartphone design uniform across different categories.
This meant that even if you buy a Galaxy A or Galaxy M smartphone, you will still get the iconic and premium design language of the flagship Galaxy S lineup. This is best showcased in models like the Galaxy A55. It offers a premium design with a glass back as well as an aluminum frame. Even if you skip certain aspects like the metallic frame on the more affordable Galaxy A35, you still get the flat glass back. In other words, you get a proven, easily recognizable, and sleek looking phone without spending a lot.
Capable Specifications...In our things to consider list, we mentioned how some smartphones are faster than Galaxy mid ranges despite having similar costs. However, Samsung doesn’t focus on pure performance. Its devices can easily handle any task for everyday use and some gaming as well. But the brand also aims to offer a refined experience overall.
Samsung is known for some of the best displays on the market and even its mid range devices feature great AMOLED panels. The Super AMOLED displays bring vibrant colors along with a high refresh rate as well, without breaking the band. You can also expect decent battery life as these affordable phones typically offer around a 5,000mAh battery pack. Meanwhile, the back usually offers a capable camera setup that has seen notable improvements over the years.
Casual Smartphone Users...Apple built its phones for the average user, meaning they are easy to learn and interact with. Samsung’s OneUI had a rocky start but has great improvements, making it a lot more intuitive. It offers great customizability options, a smooth UI experience, and a multitude of useful features.
Users Who Prefer Longer Software Support...Unlike most brands, Samsung is known to offer some of the longest software support for its smartphones. While devices in this category typically launch with around two years of major OS upgrades and three years of security patches, Galaxy phones can offer up to 4 years of guaranteed OS updates and an impressive 5 years of security patches. This means your device has a longer support cycle, making it more secure and prone to improve overtime.
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